Sustainable fashion is an increasingly popular trend that focuses on reducing the negative impact of fashion production and consumption on the environment and society.
Brands that follow sustainable practices use eco-friendly materials, minimise waste, and pay fair wages to workers.
In the post, we will look at some of the best sustainable fashion brands around today!
A brand’s sustainability is determined by its business practices that prioritise environmental conservation, social responsibility, and ethical production methods of its products.
Sustainable brands support the environment, treat workers with fair living wages, and provide ethically-made pieces with a longer lifespan, all while inspiring a conversation around conscientious consumption.
Sustainable fashion can be more expensive than fast fashion due to the higher costs associated with using eco-friendly materials and ethical production methods.
However, the investment is worth it, as sustainable fashion promotes responsible consumption and helps to reduce the negative impact of fashion on the environment and society.
When looking for a sustainable brand, there are a few key things to look out for.
Check if they use eco-friendly and sustainable materials such as bamboo, organic cotton, linen, and recycled fabrics.
Look for evidence of responsible production methods such as water conservation, recycling, and ethical working conditions.
Finally look for certifications such as the Global Organic Textile Standard (GOTS) or Fairtrade, which can indicate a brand’s commitment to sustainability and transparency.
By doing some research and do not be afraid to ask the company questions, then you can determine if a brand is truly sustainable.
Sustainable Fashion Brands
ASKET is a sustainable fashion brand based in Sweden, founded in 2015.
They specialise in creating timeless and high-quality clothing essentials for men and women while prioritising sustainability and transparency in their production processes.
Aligne is a sustainable fashion brand that offers minimalist and timeless clothing essentials for women.
Their collections are made using eco-friendly materials and ethical production processes, reflecting their commitment to addressing the issue of sustainability in the fashion industry.
The brand was founded in 2019.
BAM is a sustainable fashion brand that specialises in producing performance-enhancing bamboo activewear for both men and women.
The brand was founded in 2006 and offers a range of eco-friendly, soft, and comfortable pieces designed for running, cycling, yoga, and other physical activities.
BAM’s sustainable activewear is made from bamboo, which is a renewable and biodegradable material that requires less water than other fabrics.
The production process is also water-efficient, and the brand uses recycled packaging materials to reduce its environmental impact.
Beaumont Organic is a British sustainable fashion brand that was established in Manchester in 2008.
The brand offers stylish and contemporary clothing for women made from sustainable and ethical materials, such as organic cotton and linen.
They are committed to promoting an ethical and sustainable fashion industry by using eco-friendly production processes and supporting fair working conditions for their artisans and suppliers.
Bozena Jankowska is a conscious and innovative fashion label based in London, founded by its namesake in 2016.
The brand is driven by its passion for sustainability, and initially started with a focus on small capsule collections that were designed to tell the story of critical social and environmental issues.
Bozena’s first two collections were inspired by the honey bee and its world.
This resulted in Bozena partnering with the renowned organisation Buglife to raise funds for bee conservation work.
Bozena Jankowska’s unique approach to fashion has earned them recognition, and their work has been featured in several fashion magazines.
By creating clothes that not only look good but also promote sustainability and social consciousness, Bozena Jankowska is paving the way for a new era of conscious fashion.
Brothers We Stand
Brothers We Stand is based in the UK that was founded in 2012.
They offer a carefully curated selection of ethical brands for men, showcasing their commitment to sustainable fashion and fair working conditions for workers in the fashion industry.
The brand prioritizes transparency and sustainability by using eco-friendly materials and partnering with fair trade suppliers and ethical manufacturers.
They also donate 1% of their annual sales to sustainable development charities.
Charli Cohen is a UK-based sustainable fitness wear brand that was founded in 2013.
Charli Cohen creates clothes that combine technical performance with a sustainable and ethical approach to produce long-lasting activewear.
Their collections feature bold designs and a wide range of colours, all made with materials that are environmentally friendly, such as Econyl regenerated nylon and eco-conscious fabrication.
Community Clothing is a British fashion brand that was founded in 2016.
They focus on creating affordable, high-quality clothing essentials for men and women, using UK-based textile manufacturers and supporting local communities.
The brand aims to provide year-round employment for skilled workers by shifting away from the fast fashion model towards utilising the excess capacity in the textile industry.
Their sustainable approach includes using quality materials, designing timeless pieces, minimising waste, and offering fair prices.
Elvis & Kresse
Elvis & Kresse is a sustainable fashion accessories brand based in the UK that was founded in 2005.
They specialise in creating luxury accessories such as bags, belts, and wallets, from reclaimed materials such as decommissioned fire hoses, leather offcuts and parachute silk.
The brand upcycles these materials, giving them a new lease of life and preventing them from ending up in landfill.
Elvis & Kresse donate 50% of their profits to charitable causes and are a certified B Corp, reflecting their commitment to sustainability and social responsibility.
Ethical Collection London
Ethical Collection London was founded in 2014.
They offer a range of clothing and accessories for women that are both stylish and sustainable.
Ethical Collection London ensures that all their pieces are made from materials that are eco-friendly and produced in a socially responsible manner.
The brand partners with artisans and cooperatives around the world, supporting local communities and preserving traditional craftsmanship.
They also work with certified fair trade suppliers and donate a portion of their sales to charitable causes.
Finisterre was founded in 2003.
They specialise in creating durable and ethically-made clothing that is designed to withstand harsh weather conditions.
The brand use sustainable materials such as organic cotton and recycled fabrics for their collections.
They are committed to reducing their environmental footprint by using renewable energy for their operations and minimizing their waste.
The brand also supports marine conservation and launched a program to recycle pre-loved Finisterre clothes.
Gather & See
Gather & See is a sustainable fashion brand based in the UK that was founded in 2014.
They offer a curated collection of ethical fashion pieces from independent and environmentally-conscious brands around the world.
They focus on transparency, fair trade, and sustainable production methods.
Gather & See’s collections include clothing, accessories, and jewellery for women that are made from eco-friendly materials such as organic cotton, recycled polyester, and vegetable-tanned leather.
They prioritise social responsibility and work with artisans and cooperatives to support local communities.
Henri Lloyd was founded in 1963 in the UK.
The brand started as a sailing apparel company and has since expanded to offer a wide range of sustainable fashion items for men and women.
Henri Lloyd uses environmentally friendly materials such as organic cotton, lyocell, and recycled fabrics for their clothing items.
Additionally, they work with suppliers that have demonstrated a commitment to fair labour practices.
To further reduce its environmental impact, the brand uses recycled packaging and promotes circularity by offering a take-back program to recycle used clothing.
Komodo was established in the UK in 1988.
The brand creates eco-friendly and ethical clothing for men and women using sustainable materials such as organic cotton, linen, hemp, bamboo, and reclaimed fabrics.
Their clothing is designed to last and incorporates timeless styles, promoting slow fashion.
Komodo works with factories that have been independently audited for social and environmental compliance, ensuring fair labour practices and safe working conditions.
The brand is committed to reducing its carbon footprint and promoting sustainability, using recycled materials for packaging and offering a take-back program for its products.
Mayamiko was established in the UK in 2013. The brand creates colourful and stylish clothing and accessories for women using sustainably sourced, upcycled, and vintage materials.
Mayamiko is committed to ethical production and works with artisanal communities in Malawi to create their products, providing them with fair wages, technical training, and a sustainable livelihood.
Mayamiko operates a zero-waste policy, using every scrap of material in its production process.
They also use eco-friendly packaging and are dedicated to reducing their carbon footprint.
Through their work, Mayamiko is committed to championing ethical fashion practices and promoting fair trade.
MUD Jeans is a Dutch fashion brand that was established in 2013. The brand offers a range of denim clothing for both men and women, made from organic and recycled cotton.
They also implement a circular business model, which encourages customers to lease their jeans instead of buying them, reducing waste and promoting a more sustainable approach to fashion.
Through their leasing program, customers have the option to return their worn-out jeans to MUD Jeans to be recycled, creating a closed-loop system.
The brand also uses eco-friendly production methods, such as reducing water consumption during the manufacturing process and using natural indigo dye.
MUD Jeans is dedicated to transparency and ethical business practices, and they regularly share information on their suppliers and factories.
Ninety Percent was founded in 2018.
The brand offers a range of wardrobe staples for women, including tops, dresses, and jackets, all made from sustainable and eco-friendly materials such as organic cotton and recycled polyester.
But what sets them apart from other sustainable fashion brands is their commitment to giving back.
Ninety Percent is named after the fact that 90% of their distributed profits are shared with a variety of charitable causes, voted on by their customers.
Additionally, they emphasize transparency, publishing their factory locations and sharing information on their environmental and social impact.
Ninety Percent is dedicated to promoting sustainable and ethical fashion production while using business as a force for good.
Outsider Fashion was founded in 2009.
The brand provides stylish and functional clothing items for both men and women using eco-friendly materials such as organic cotton, recycled polyester, and Tencel.
They prioritise sustainability and ethical production practices, and each piece of clothing is made in-house in small runs to minimise waste.
They offer versatile and timeless pieces that are both ethical and functional, promoting sustainable fashion practices.
Patagonia is a sustainable fashion brand recognised worldwide for its commitment to sustainability and environmental activism.
Established in the U.S. in 1973, Patagonia creates outdoor clothing and gear primarily for men and women using responsibly and sustainably sourced materials such as organic cotton, recycled polyester, and down from ethically treated animals.
The brand’s mission is to “build the best product, cause no unnecessary harm, use business to inspire and implement solutions to the environmental crisis.” Patagonia uses eco-friendly production methods and is transparent about its manufacturing processes and supply chain.
They also donate 1% of their annual sales to support environmental organizations and have initiated a Worn Wear program that encourages customers to repair and donate their old Patagonia clothing, thereby extending the life cycle of the product.
People Tree is based in the UK that was founded in 1991.
As a pioneer in sustainable and Fair Trade fashion, People Tree creates clothing and accessories for women using environmentally friendly materials such as organic cotton, Tencel, and natural dyes.
The brand collaborates with artisans and farmers to create their products, providing them with fair wages and safe working conditions.
People Tree is also committed to reducing the carbon footprint of their operations, using low impact production methods, and recycling materials.
Po-Zu is a UK-based sustainable footwear brand that was established in 2006.
The brand offers a range of shoes, sneakers, and boots for both men and women using sustainable materials such as organic cotton, linen, and cork.
The brand is committed to fair labour practices and produces its shoes in factories in Portugal that have been certified by the European Union for their ethical and ecological productions.
Po-Zu is transparent about its manufacturing processes and regularly shares information about its factories and materials.
They also incorporate eco-friendly production methods such as using water-based adhesives and recycled materials for their packaging.
Rapanui is based on the Isle of Wight in the UK, which was founded in 2009 by brothers Mart and Rob Drake-Knight.
The brand’s aim is to create high-quality clothing for men and women using sustainable materials such as organic cotton, bamboo, and Tencel.
Rapanui also uses innovative production methods such as closed-loop recycling and waterless printing.
Rapanui is committed to maintaining a transparent supply chain and has implemented traceability technology to enable customers to easily track the journey of their clothing from production to delivery.
Additionally, the brand has also established its own factory, ensuring that workers are treated fairly and paid a living wage.
TALA is a sustainable athletic and leisurewear brand launched in 2019 by fitness influencer Grace Beverley.
The brand offers a wide range of products made from recycled materials such as recycled polyester, recycled nylon, and eco-friendly Tencel.
TALA’s products are designed to be fashionable and functional with a focus on inclusivity and body positivity, catering to a variety of sizes and body types.
TALA also invests in community-based projects, working with organizations such as Tree Sisters, a non-profit dedicated to reforestation efforts around the world.
Thought Clothing, also known as Braintree Clothing, is a sustainable fashion brand based in the UK that was founded in 2002.
The brand offers a wide range of clothing and accessories for both men and women, made from eco-friendly and sustainable materials such as organic cotton, hemp, and bamboo.
The brand’s collections feature a mix of versatile basics and vibrant prints, promoting a timeless yet stylish aesthetic.
The brand has also implemented eco-friendly packaging methods such as using paper envelopes and biodegradable plastic bags.
Tretorn is a Swedish fashion and footwear brand that was founded in 1891.
Known for its iconic rubber boots, the brand has expanded its range to offer clothing, bags, and additional footwear styles.
Tretorn is committed to sustainable and responsible production and material sourcing, using recycled materials, organic cotton, and natural rubber.
In addition, Tretorn has implemented many initiatives to reduce their carbon footprint, including using renewable energy sources, reducing waste and chemical usage, and striving for more sustainable packaging.
The brand has also implemented a take-back program for their rubber boots, which can be recycled into new boots.
Vildnis is a London-based brand that was founded in 2016.
The brand creates stylish and ethical clothing for women using organic, recycled, and innovative eco-friendly materials such as Tencel, Modal, and Ecovero.
Vildnis is committed to minimising the environmental impact of its production process, and they use eco-friendly production methods such as digital printing and low-waste pattern cutting.
Their products range from wardrobe essentials such as t-shirts and jeans to statement dresses and jumpsuits.
Y.O.U Underwear is a UK-based sustainable underwear brand that was founded in 2017.
The brand creates underwear for both men and women using eco-friendly materials such as GOTS certified organic cotton and bamboo.
In addition, their packaging is made from recycled materials and is plastic-free, promoting a zero-waste philosophy.
But what sets Y.O.U Underwear apart from other sustainable underwear brands is their impact-driven business model.
For every pair of underwear purchased, the brand donates a pair to someone in need.
Their mission is to empower people and communities around the world by giving them access to underwear, which is often a basic necessity that is overlooked.
Moreover, they are committed to using environmentally friendly production methods and are transparent about their supply chain.
Sustainable fashion brands are leading the way in ethical production and promoting an environmentally friendly attitude and contributing to social and global responsibility.
These brands offer alternatives to those who wish to make more conscious choices when it comes to fashion.
Also, you might be interested in our recommended top 50 eco friendly UK brands.